Weapons of Mass Instruction

Raul Lemesoff believes in the power of words, and their ability to change the world for better. The Argentinian artist, based in Buenos Aires, Argentina, built his ‘Weapon Of Mass Instruction’ (Arma de Instruccion Masiva) to go to war with ignorance and hate. His armoured tanks, its only ammunition over 900 books, sails the streets looking for minds to open and smiles to unlock.

Raul’s passion and good humour are infectious, as travels through Buenos Aires he charms strangers, ‘firing’ books at the unsuspecting citizens of the city. Every book is given away, the only proviso that they are read!

The MyRhodia Editor